work
[ Blue Plate Postcards ]
Postcard / Handout Design
During my time as Graphic Designer at Blue Plate, I had the opportunity to created printed handouts for the Sales and Delivery teams for many occasions and events. We called them postcards, but really, they were postcard-sized handouts to give out to clients to bring in new business. Some of these designs had similar bases with small changes that varied per event, whereas others I was encouraged to take a more modern and innovative approach (while staying on brand, of course!).
In the process of developing each of these postcards, I curated necessary copy, selected photos that aligned seamlessly with our sales objectives, and crafted initial drafts. Subsequently, I integrated feedback from the Marketing Manager, VP of Business Development, and the relevant Sales representative. Following refinement, I oversaw the finalization of the designs and coordinated the printing process for each client.
During my time as Graphic Designer at Blue Plate, I had the opportunity to created printed handouts for the Sales and Delivery teams for many occasions and events. We called them postcards, but really, they were postcard-sized handouts to give out to clients to bring in new business. Some of these designs had similar bases with small changes that varied per event, whereas others I was encouraged to take a more modern and innovative approach (while staying on brand, of course!).
In the process of developing each of these postcards, I curated necessary copy, selected photos that aligned seamlessly with our sales objectives, and crafted initial drafts. Subsequently, I integrated feedback from the Marketing Manager, VP of Business Development, and the relevant Sales representative. Following refinement, I oversaw the finalization of the designs and coordinated the printing process for each client.
